Situation:

Artemas Wealth Management is a premium financial planning and wealth management business based in Sydney. Having grown the business for a number of years through providing outstanding professional services to their clients, it was time to raise brand awareness by moving it into the digital space and raising its profile online. There was a need for a range of digital marketing tools that would create the platform to initiate and maintain digital marketing communications and campaigns.
 

Solution:

Mind Methods worked closely with Artemas Wealth Management to understand the brand, the current client segments and target audiences. From there, we began to plan, design and build a mobile responsive website that would deliver a simple user experience and that would highlight the quality of the brand.

Once the website was developed, we tailored a newly designed blog that would become the central source of ongoing marketing communications for the business. We set up marketing communications tools including email marketing, social media and digital advertising and then began running marketing communications on a regular basis.

Result:

Armed with a strong new online brand presence that was now consistent across both print and digital marketing tools, Artemas Wealth Management raised eyebrows as they launched this new material through email marketing and social media.

Regular marketing communications are being consistently delivered to both existing clients and general contacts, keeping Artemas top of mind as a prominent Sydney-based wealth management business.

Our ongoing marketing services have to date delivered:

• Responsive Website Design (with CMS)
• Blog Structure & Blog Feed Design
• Blog Article Design
• Content Research & Sourcing
• Communications Planning
• Campaign Planning
• Professional-Level E-Newsletter Console Set-up
• Unique Email Template Designs (E-Newsletter, Announcements)
• Ongoing Email Marketing Communications
• Email Marketing Reporting & Analysis
• Social Media Profile Set-up & Design
• Social Media Marketing (Scheduling, Posting)
• Social Media Reporting & Analysis
• Social Media Campaigns (Facebook Campaigns)
• Google Analytics Set-up
• Google AdWords Campaigns
• Advertising Creative Asset Development